It is widely understood that sunscreens are critical to protecting skin from the damaging effects of the sun. In fact, according to the Skin Cancer Foundation, more than 90% of the visible changes commonly attributed to skin aging are caused by the sun. These damaging effects are from UVB as well as long and short UVA rays that are known to encourage premature skin aging.
Inspired by this insight, Kiehl’s now offers a more advanced solution to sun protection – introducing the new and improved Dermatologist SolutionsTM Ultra Light Daily UV Defense SPF 50 PA++++. This ultra-lightweight formula employs a unique blend of sunscreen filters that now extend protection beyond short UVA rays to provide enhanced protection against the equally harmful long UVA rays that are more abundant and penetrate deeper into the skin. Combined with the antioxidant power of Vitamin E, the formula helps protect against all three forms of skin damaging UV rays that reach the earth’s surface.