Located inside the Four Seasons, the 140 square meter store is the perfect showcase for the brand’s cutting edge designs. It reflects an evolution of the identity of Givenchy’s Paris concept store situated on 28 Faubourg Saint-Honoré epitomizing the DNA of the house – a mixture of aristocratic elegance, dark romanticism, sensuality and renewed classicism.
The store carries Givenchy women’s and men’s collections, from ready-to-wear to accessories and footwear. The concept of the store renders homage to the iconic Givenchy boxes historically used to deliver Haute Couture garments. In this store, two room-sized boxes made of burnt oak have been installed to display both the women’s and men’s ready to wear collections. The interior of Men Ready-to-Wear box is clad in grey basaltina (volcanic) stone & the Women Ready-to-Wear box is in white sivec marble. Accessories are presented on water-drop shaped displays in stainless steel, sahara marble or golden brass. Outside of the boxes, the flooring is natural oak herringbone parquet reminiscent of Givenchy’s Avenue George V couture salons.
The store opens with Spring/Summer 2015 Collection. This season, Artistic Director Riccardo Tisci goes back to the seventies and his early days at Givenchy, those days when the woman was sexy and powerful, sensual and self-confident. For men, a strong, masculine and military-inspired look is counterbalanced by tender touches evoking a tribute to love and religion.